TOWS matrix as business strategy of BP. Tapera
نویسندگان
چکیده
The purpose of this paper is to determine the TOWS Matrix Analysis operationalization BP. Tapera (Public Housing Savings Implementing Agency), so we can plan institution's business strategy going forward. Later institution anticipate in form formulation (vision, mission, objectives, strategies, policies), implementation (programs, budgets and procedures), including preparation organizational structures other matters (Wheelen & Hunger, 2006). research method used external internal analysis strategic management model Based on results, there are 12 basic Business Strategies. In conclusion, immediately implement as its Strategy response SWOT analysis.
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ژورنال
عنوان ژورنال: International Journal of Research In Business and Social Science
سال: 2022
ISSN: ['2147-4478']
DOI: https://doi.org/10.20525/ijrbs.v11i7.2137